Making the Most of Meeting Stories

Deborah Potter, Executive Director, NewsLab, July 30, 2006

From CCJ partner NewsLab [1].

Meeting stories are often the dullest of the dull. The piece begins with a wide shot of people sitting in a room. Some of them speak, but remain badly lit and often off-mic. There are murky cut-aways of people listening. It's deadly to watch. And yet, important developments occur at meetings, developments that affect your viewers' daily lives.

As a television journalist, you may be seeking ways of telling these stories differently. Try the following strategies to make your viewers want to watch. And check out NewsLab's meeting story examples [2], produced to illustrate different approaches.

Bring it to Life

Narrow the Field

Preview and Review

Click here for details on NewsLab.org [3].