Completely updated and revised
"The most important book on the relationship of journalism and democracy published in the last fifty years." – Roy Peter Clark, The Poynter Institute
Just Released
A landmark study on what people watch and why. The most exhaustive study ever of local TV news -- what helps ratings, what drives viewers away, and what editorial approaches and story-telling techniques most influence viewership.
Public Broadcasting Service (PBS) Editorial Standards and Policies
Public Broadcasting Service (PBS), December 1, 2006
I. Introduction
This document is an update of the Public Broadcasting Service ("PBS") program policies adopted in 1971/72 and updated in 1987. While the principles embodied in those policies are enduring and remain as valid today as when they were first adopted, changes in technology, in public television, in journalism, and experience with the current guidelines necessitate, as the original program policies themselves anticipated, "periodic review of procedures to establish and implement program standards and practices, and a revision of the statement as required...."