Wednesday August 20, 2008

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CCJ Books

The Elements of Journalism: What Newspeople Should Know and the Public Should Expect

Completely updated and revised
"The most important book on the relationship of journalism and democracy published in the last fifty years." – Roy Peter Clark, The Poynter Institute

We Interrupt This Newscast: How to Improve Local News and Win Ratings, Too

Just Released
A landmark study on what people watch and why. The most exhaustive study ever of local TV news -- what helps ratings, what drives viewers away, and what editorial approaches and story-telling techniques most influence viewership.

Reporting on Rural Realities

Deborah Potter, Executive Director, NewsLab, July 30, 2006

From CCJ partner NewsLab.

Think of most of the stories you’ve seen on television recently about rural America. They probably featured a farm or a ranch. Let’s face it, when stations set out to do stories in the rural parts of their ADI, they often focus on farming or ranching.

There are plenty of good stories in those areas, of course, from the transition to sustainable agriculture to "agritourism." But there’s also rich vein of rural stories yet to be mined.

This tip sheet offers some suggestions, plus a guide to Internet resources on covering rural issues.

Focus on Change

Follow the Money

Educate Your Viewers

Compare and Contrast

Click here for more details on NewsLab.org.

J-Tools

CCJ has collected some of journalism's best ideas, strategies and techniques to help journalists and citizens alike.

view a-z index